As part of our FBC14 ‘pushing boundaries’ series, FBC Alumni, Karen from Lavender and Lovage stopped by to tell us about her move into fulltime blogging and opportunities which have arisen for her since FBC5. It’s always great to see our alumni succeeding and with her cookbook on the way, you should be hearing a lot more from Karen!
Tell us about your blog!
How long have you been involved in the food industry?
I have had my blog for 2 1/2 years and I have been involved in the food industry on and off for 20 years, both as a food writer and as an owner/manager of a restaurant.
What did you used to for a living beforehand?
Lecturer in English Literature and Art History and Retail Management as well as Cabin Crew for major UK airlines.
Did you enjoy it? Immensely!
What triggered you to be a full-time blogger?
When the magazine I worked full time for closed, I decided to become my own editor and start a blog, as it became more and more successful, and I created a brand, I decided to work full time at blogging.
What do you love most about what you currently do?
The travel and meeting people, as well as creating recipes, and oh yes, I LOVE writing and taking photos!
Any foreseeable career moves?
Not really, although I am doing more talks now, and love attending conferences to share my experiences. I am also writing a cookbook too.
Any thoughts on the future of blogging?
It will become more professional and held in higher regard by traditional journalists.
Any tips or advice to others who would like to do the same?
It’s all about content, content and content, as well as high quality imagery/recipes for food blogging, as well as engaging with your readers by making sure you post regularly and activate comments, to which you should respond. Try to be original too and create a niche, follow your interests and you should be able to write with passion. Make sure you visit and comment on other blogs, to become part of a community, and to meet new people and see new ideas.
How has FBC influenced you?
FBC has influenced me by the people I have met there, the talks that have been offered as well as the amazing workshops too. I have gained long term friendships and the confidence to continue with my journey in food writing.
Thanks, Karen! And we’re so excited to see what’s next for you.
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